包装设计是一门综合运用自然科学和美学知识,为在商品流通过程中更好的保护商品,并促进商品的销售而开设的专业学科。
其主要包括包装造型设计、包装结构设计以及包装装潢设计。
Packaging design is a comprehensive use of natural science and aesthetic knowledge, in order to better protect goods in the process of commodity circulation, and promote the sale of goods and set up a professional discipline.
It mainly includes packaging modeling design, packaging structure design and packaging decoration design.